Hainan Art Festival
In order to enrich amateur cultural life of Hainan people, from 2010 on, HNA Group planned to spend 2 to 3 years to build the Hainan Art Festival as a public cultural brand with unique influence and as the distribution period of international and domestic folk art.
From December 29, 2010 to January 29, 2011, the first Hainan Art Festival was held in Haikou. HNA Group invested RMB 7.23 million in total, offered more than 18,000 tickets to all sectors of the society in Hainan and invited top domestic art groups such as National Grand Theater, National Theater of China, China National Symphony Orchestra, National Ballet of China, as well as super stars including GUO Degang and CHEN Chusheng to the island. More than 700 experienced performers from top domestic art groups performed on the stage and brought 16 quality artistic performances for Hainan people in succession.
From December 23, 2011 to January 12, 2012, the second Hainan Art Festival was held in Haikou City. The Art Festival lasted for 21 days. HNA Group invited well-known international and domestic art groups such as Russian national symphony orchestra, China Peking Opera and Guangzhou Ballet to bring 15 wonderful art performances and created the first New Year's Eve live concert in the history of Hainan Province in combination with Shandong TV and Huayi (Beijing) Brothers Music Co., Ltd.. About 40,000 viewers watched the performance. A generous new year gift was offered to Hainan people and the festival culture life of Hainan people was greatly enriched.
From December 2, 2012 to December 28, 2012, HNA Group invested more than RMB 11 million to hold 2013 series of orientation activities. The series of orientation activities consisted of two large-scale theatrical performances: Blessing Motherland, Concerning Hainan-Theme Evening Party of Hainan Province on Celebration of Successful Holding of 18th National Congress of Communist Party of China and Thanking Hainan, Blessing Tomorrow-2013 Orientation Concert; the overall activities lasted for nearly one month. Song and Dance Ensemble of the Political Department of the Chinese People's Liberation Army and Huayi Brothers Music Co., Ltd. were invited to give a wonderful spring festival performance for more than 18,000 Hainan people.